Paint the Nation Pink

Paint the Nation PINK!

Written by Brooke LaRue Miceli for NSIDE MD Magazine
Friday, 31 October 2008
Image October is National Breast Cancer Awareness Month and individuals, businesses, and organizations will be joining together to paint the nation PINK! The purpose of Breast Cancer Awareness Month is to raise awareness and fund research for the most common cancer among women. Research states that 1 in 8 women in America will be struck with breast cancer in their lifetime.

Sherryl Ford, Founder of Facelogic Int’l, was diagnosed in 2005, only six months into realizing her entrepreneurial dreams. She had just opened her first Facelogic Spa when doctors diagnosed her with one of the more aggressive forms of breast cancer. But, Sherryl attacked her disease with the same tenacity she has for her business. She endured a lumpectomy, several weeks of the most aggressive chemotherapy and a life threatening blood clot in her neck. She prevailed, fighting the fight against cancer and winning.

After treatment, Sherryl founded the Facelogic Healing Heart Foundation hoping to raise awareness for a different aspect of the cause. “Through Facelogic Healing Heart, I want to help ease the emotional trauma that comes from the physical changes caused by breast cancer,” said Ford. “One of my biggest fears was losing my hair when I underwent chemo. Naturally, this did happen and it was extremely difficult to deal with the reality of what I was going through.” While in chemo and recovery, she met so many women that were struggling emotionally with the side effects of breast cancer. The cost of treatments can be overwhelming and the care associated with recovery requires commitment from an entire family. Even a patient’s self-esteem may be impacted from hair loss, skin damage, and lack of energy. These are just a few of the many challenges that patients and survivors face, but there are programs to provide support.

This October, Facelogic Spas across the nation will be raising money for the foundation through membership and product sales. Facelogic International will contribute the funds to the American Cancer Society “Look Good, Feel Better Program”. As part of the program, women are given lessons on post-treatment skin care, make up lessons, and hair or wig styling. This collaboration was created from the concept that if someone with cancer can be helped to look good, their improved self-esteem will help them approach their disease and treatment with greater confidence.

Another program that local cancer doctors have started is called DIVA, which stands for Deriving Inspiration and Vitality through Activity. It is a nutrition and exercise program specifically designed to provide women with breast cancer the life-saving opportunity for improved health. The program is based on research that shows that women who exercise have lower mortality from breast cancer and less chance for reoccurrence. DIVA provides a place where patients and survivors can go to exercise together and be educated about the important role a low-fat diet and exercise can play in their prognosis and recovery. DIVA is free to any patient with a breast cancer diagnosis and a new location for the program is starting up in Stone Oak this month.

Many retailers, doctors, and schools will be offering ways for the public to show support for the cause this month. So THINK PINK!

For information on Look Good, Feel Better, go to www.lookgoodfeelbetter.org. For information on DIVA, go to www.stoh.com or call 210.593.2669. For information on Facelogic Spa, go to www.facelogicspa.com

*Facelogic Spa is donating a day of facial services to breast cancer patients on Sunday, October 26th. Please call 210.248.9415 for information.

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